An Introduction to the Art of Presales: Breaking the barriers of entry into sales engineering through empathy, creativity and change

Solve real business problems. Find a technical solution. Be at the heart of the most complex sales operations. Influence the product roadmap. Produce best-in-class visuals. Speak at international conferences. Share your vision at exclusive roundtables. Earn a great salary. Sounds like your dream come true?

Presales consultants have no specific degree as a prerequisite, and most have landed in presales by a happy accident. So whatever profession you’re in right now I will help you find and identify the gaps in your knowledge and guide you through the entrance to the world of presales.

I invite everyone who is interested in technology, sales and creativity to consider the career path of a presales consultant. I believe that anyone, with the right tools, guidance, and an open mind, can be great at presales.

​What our customers say

"That's exactly what these sessions are helpful for. It makes you actually look at it from a different perspective and actually understand where we need to get it done."

"It's good to understand to get the information out to people and see it from a different perspective. And I think that's always just what I look forward to in the day."

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From the founder

Hi, I'm Dr Tuuli Bell and I founded a Management Consultancy in 2019 to help Sales Directors reach, and exceed their sales target; I have felt and seen the stress that many experience in their roles. This results in missing quotas and worse results overall. 

In my 10-year experience in technology and sales, the biggest challenges that growing software companies have include both new and existing customer acquisition. Based on my experience, I have developed a Reach Your Sales Target (TM) programme to get you back on track with building pipeline, closing existing opportunities, and ensuring future renewals.

I trust that our services make you feel more confident that there's a way to reach your quota with less stress and more happiness, and provides inspiration for you to take action; after all, there is an abundance of customers who really need your help to make their lives better.

It is an honour to be working with you to help you discover these and many more opportunities.

Yours faithfully,
​
Dr Tuuli Bell
Founder, Tuuli Bell Ltd

You lead your sales team. We help you achieve your quota.

As a sales director, you want your team to be safe, feel happy and then hit their sales target.

The biggest challenges of our lifetime affect not only your customers, but also your sales team and their families, and your organisation. Will your organisation exist in 6 months' time? And if so, what will the responsibilities of the sales team be? What will your role be?

The basic human needs, desires and values remain the same. This time of deep reflection has allowed all of us to go back to our core and discover where our true priorities are. The ways of working have changed forever.

Sales evolution. Let's work this out together. 

 You've been working in the field (excuse the pun) and established, adopted and modified various sales methodologies. So where's the problem?

• It can be hard to change the dynamics of a team when you are part of it. For some people, it can be easy to change themselves whereas others are very good at pointing out to others what doesn't work. Over time, this can create an unbalanced environment where not everyone is heard and their full potential isn't realised.  
• You want to achieve more, but it can be a challenge see the forest for the trees when you are busy doing what you're meant to be doing: managing, selling and possibly prospecting.
• If you lead a fast-growing organisation, your processes may have outgrown the needs of your business, and the expectations of your customers quicker than you have time to react. 

What can you do?

• Your team has the knowledge and expertise, and it is the case of sharing the right knowledge at the right time. One way to achieve this is to get different areas of the business together, and really communicating. In my sales workshops, I include individuals from HR, finance, resourcing and project management. There's no sales improvement without organisational improvement.
• Often, to create a winning team it's suggested to incrementally improve how well your sales team executes, communicates and creates. Sales teams have a lot on their plate, from making sure they hit their target to staying on top of follow-ups with long-term customer relations. Bite-sized improvements that have been crafted as a team work best. For my premium clients (Advantage and Benefit Collections subscriptions), I also include one-to-one accountability sessions to ensure a steady flow of progress.
• Sales methodologies are a great place to start when formalising a sales process. However, every organisation is different and during times of change, we need to adapt. At the beginning of each workshop and consultation, I make sure that we cover any recent environmental changes and, if needed, re-focus the session.

You can safely trust positive, goal-oriented sales evolution is possible for your organisation. If you'd like to hear from my current customers, I'm happy to facilitate a reference. 

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UK based management consultancy serving global, growing software organisations